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Black Friday Policy
Orders placed using a Black Friday promotional code are not eligible for refunds.
Eligible returns will be issued as store credit only, less a $10 return label fee. Exchanges are not available for Black Friday discounted orders.
This policy applies to all purchases made with a Black Friday discount code.
Let customers speak for us
from 987 reviewsThis t-shirt is so flattering - love it! A great basic.
The off shoulder red long sleeve was back in stock and I hadn’t stopped thinking about it so I jumped on and bought it, I now want it in every colour! So flattering and soft!
Absolutely love the Jenna top. So comfortable and timeless. I own three colours now!
This is my third purchase from Primi and I'm never disappointed. The fabric and fits are absolutely amazing. Will always come back for my basics.
Nara Square Neck Tank Powder - Final Sale
It’s a perfect addition to any capsule wardrobe and to mix and match with everything that I already have. A must have, run don’t walk. Once it sells out, you don’t know when it’ll come back!!
Chelsea Off Shoulder Long Sleeve - Chocolate
Such a great basic!
I absolutely love this top they fit beautifully hold there shape and are sooo comfortable I also got black and white definitely a wardrobe asset .
Love this! Perfect fit, perfect fabric. I need every colour!
Love the quality
Carina Classic Long Sleeve - Oatmeal Marle
These are my favourite long sleeve tops. Nothing beats the fit and feel of these beautiful tops. Love it when new colours come out
Giving skims but without the price tag!
Love the fit and quality
Love this! It's a nice soft material and has a flattering shape. It also fits really well. The thumb holes are comfortable enough, although I don't use them often. Sometimes, it bunches up a bit in the bust area - maybe because of my lack of - but it's pretty minor. The colour is a pretty accurate brick red, a little more on the brown side. The price is a little on the higher end, but it is a good quality basic. I'd purchase more. Size AU6/S, Primi XS